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There are two primary approaches to wedding photography that are recognized today: Traditional and Photojournalistic. Traditional wedding photography provides for more classically posed images and a great deal of photographer control interaction on the day of the wedding. A Photojournalist style of wedding photography takes its cue from editorial reporting styles and focuses more on candid images with little photographer interaction. These are two extremes and many of today's photographers will fall somewhere in the middle of these two styles.
A third style that is becoming more popular is a fashion-based approach. In contemporary/fashion-based wedding photography, photojournalist will combine candid images of the events of the day with posed images that are inspired by editorial fashion photography as would be found in magazines like Vogue or Vanity Fair. This style often involves more innovative and dramatic post-processing of images.
A fourth style that is popular in Asian countries, especially in China, is wedding studio photography (Chinese: 婚纱摄影; pinyin: hūn shā shè yǐng). Typically, couples will select a studio in a similar manner as western couples select a wedding photographer. They will then make an appointment with the studio for either in-studio or location shoot, which is becoming popular in recent years, to do "glamour wedding shots". In attendance will be a hair stylist and make-up artist in addition to the photographer and the couple. The couple will go through many changes of clothing and backgrounds in a similar manner to the fashion based approach.
Wedding music applies music played at wedding celebrations, including the ceremony and any festivities before or after the event. The music can be performed live by musicians and/or vocalists or use pre-recorded songs, depending on the format of the event, traditions associated with the prevailing culture and the wishes of the couple being married.
Wedding videography can trace its roots back to before the advent of the modern video camera through 8mm and 16mm films. When film was the only way to capture moving pictures, a few enterprising individuals would take the family 8mm camera and film the weddings of friends and family. These film cameras had a major limitation in the form of 4-minute load times. After exposing 4 minutes of film the operator would have to load a new film cartridge. The high cost of processing and the fact the majority of them could not record sound to the film further limited the industry. But there were a few individuals who had turned the documentation of weddings into a business.
1980 saw the introduction of the first consumer camcorders by Sony, with other manufacturers soon following suit. With the introduction of these first camcorders, wedding video documentation evolved from something only for the rich into something for the masses. Early adopters were primarily hobbyists who at first started recording the weddings of friends and family, then went on to do jobs for pay.
The early days of professional wedding videography were primitive, with the equipment generally reproducing low image quality. Cameras required bright lights, had fuzzy pictures, poor color saturation and single-channel, poor quality audio. The cameras were bulky, with a separate unit that connected to the video recorder via a cable, severely limiting the videographer's movement. In post-production many wedding videos were not edited. Generation loss was also a limiting factor because of the nature of analog video tape.
- Written by Ruang-Ampon Buniad